About a month ago, it was reported that David Otunga was on his way back to WWE. He revealed those plans to the media, but those plans have yet to surface. It is being said that management simply has not come up with a story for him to make his return to Monday Night Raw and Smackdown. Some are speculating that he could be a mystery entrant into the upcoming Intercontinental Championship battle royal at WWE Battleground 2014.
July 8, 2014
Some rumors are floating around this weekend that WWE is trying to sign Samoa Joe. The source of the speculations is said to be due to the fact that Triple H briefly followed Joe on Twitter. Sources are saying that Joe followed HHH back on the social media site, which means that they had the option for two way communications for a period of time this weekend. WWE has long avoided the signing of Joe, so this would be quite an interesting move if true.
July 6, 2014
During a recent interview, Santino Marella informed the media of something that wrestling observers were already aware of. His in ring career is winding down soon. The former WWE Intercontinental Champion did leave open the possibility of staying with the company as an on screen character or as a host of a WWE Network show. To his credit, Marella has also prepared for life after the ring by opening up a wrestling school.
July 2, 2014
When he decided to walk away from WWE, CM Punk went on a bit of a social media sabbatical. He recently started posting updates on Twitter again, but it's mostly been about hockey. His first wrestling related tweet was made this week when the former world heavyweight champion posted a little joke about a movie to his good friend Paul Heyman, who responded with a joke of his own.
June 29, 2014
Through social media, Jillian Hall revealed to her fans that she is back to working on an autobiography. There is some skepticism as to how well the book will sell, as her name value drops the longer she has been away from WWE. It has been nearly four years since her release from the company. It also does not appear to be much interest from TNA in signing her, either. That will make it much more difficult for her to move the books.
June 29, 2014
Next month, WWE is heading over to Japan for a quick tour, and local media has been announcing that the company will hold a press conference to reveal that they have signed Kenta Kobayashi to a contract. WWE has been wanting to increase their presence in the country, and they can greatly improve their chances of doing that by bringing on board one of the more known performers in Japan.
June 28, 2014
Since he was rather upset that TNA was allowing fans to choose the type of ring that the performers had to work in, Austin Aries aired his frustrations through Twitter. Now that the six sided ring has been officially brought back, Aries has decided to leave the social media site for the time being. The move is being done out of protest, but there's a good chance that the former TNA champion will be tweeting again some day.
June 25, 2014
Since the two of them have just completed filming for the upcoming season of Amazing Race, there is a very good chance that Brooke Tessmacher and Robbie E, who are boyfriend and girlfriend in real life, will be returning to TNA in time to work the upcoming shows in New York City. The company can tout that the two of them are reality television stars, which might get a mention or two from the mainstream media.
June 24, 2014
A big reason why Bobby Lashley was given the TNA World Heavyweight Championship this week is because he is viewed as a marketing asset. The company immediately sent out a press release to inform them that Lashley had become the new champion. TNA is touting his accomplishments as a collegiate athlete, military personnel, mixed martial arts and professional wrestling to the media.
June 20, 2014
There's some potentially bad news if you're a big fan of Daniel Bryan, as rumors are now surfacing that he might not be healthy enough to make a return at Summerslam 2014 as previously predicted. WWE wants to be very careful with his situation, as something negative could trigger a big storm with the mainstream media. Bryan is featured heavily on Total Divas and is one of the more known stars now in the industry.
June 19, 2014
Rumors leaked recently about Vince McMahon not being a big fan of Paige, which would explain why the creative department has not given her much to work with since she captured the WWE Divas Championship. That riled up her mother, who happens to be a professional wrestler in England. She replied on social media by denying the rumors and mocking wrestling sites for their accuracy. However, she later deleted the messages, perhaps realizing that she was adding fuel to the fire and hurting her daughter by addressing the rumors.
June 17, 2014
The decision to invite members of the Dallas Cowboys to Slammiversary 2014 proved to be quite an effective marketing move, as TNA was able to garner some mainstream media coverage from George Selvie being involved in a segment with James Storm and Mr Anderson. Among those that covered the incident were Dallas Morning News, TMZ, Fox Sports, CBS and a variety of local affiliates.
June 16, 2014
Over the last several months, Jeff Jarrett has been pursuing a television deal for his new promotion. While there was some interest in Global Force Wrestling by the networks, it appears that things have slowed down tremendously for Jarrett because of the issues going on in WWE. News about their stocks declining hit the mainstream media, so a lot of industries are leery of professional wrestling at the moment.
June 14, 2014
As many of you already know by now, TNA pulled Bully Ray at the last minute from a House of Hardcore show, which led to Tommy Dreamer cutting a scathing promo on Dixie Carter. The supposed backstage heat has now spilled over to social media, as Carter has responded to Dreamer on Twitter. The two have gone back and forth.
June 10, 2014
Some confusion took place earlier this week, where wrestling fans were under the belief that Evan Bourne had been released by WWE. The high flying performer posted a message on Twitter, noting that he had been with the company for six years now. Some misconstrued that message as being a goodbye letter. Bourne then took to the social media site to explain things to confused fans.
June 3, 2014
While a lot of wrestling fans weren't exactly sure who Lance Stephenson was, the move by WWE to have Damien Sandow mocking an NBA player has paid off. Several sports media outlets have picked up on the story, which gives WWE free publicity. Since Stephenson has been known to retaliate in the public, there's a chance that WWE could receive further publicity if he responds to this segment.
June 3, 2014
A surprising buzz was created last night when fans made mention of Batista wearing blue ring gear at Payback 2014. At one point, it even become the top trend on Twitter, a fact that Michael Cole proudly boasted to fans. Batista was not nearly as amused, as he took to the social media site today to bash fans for focusing on the color of his outfit, as opposed to the tremendous performance that he, Randy Orton, Triple H, Dean Ambrose, Seth Rollins and Roman Reigns put on.
June 2, 2014
Since he knows that his career in WWE isn't going to last forever, the Great Khali has reportedly been looking towards life after leaving the company for quite some time now. Those speculations gained more credibility this week when a professional wrestler in India told the media that he has been working with Khali to start a new promotion in their home country.
May 27, 2014
By now, most wrestling fans are already aware that Vince McMahon has lost a ton of money this year. Since Wrestlemania 30, that loss has been approximately $842 million, with $360 million of that taking place in one day earlier this month. Rumors have it that the WWE CEO is more upset with the media coverage and negative publicity than the actual loss of money.
May 26, 2014
There are rumors floating around right now that Layla El could be finishing up her final run with WWE this year. The longtime diva told the media in England that she was hoping to return to the country full time before the end of the year. While there is a chance that she could just be stroking the media, some do believe that Layla is willing to leave WWE after so many years of being on the road.
May 25, 2014
"The purpose of my post. I'm not to suggest that Dolph Ziggler join Global Force Wrestling, just using him as an example of how subjective WWE decisions can be. I do agree that Dolph Ziggler is a terrible ring name. A couple of years ago, I sent a very detailed e-mail to the powers that be with a suggestion of how he could get out of the name and simultaneously garner some mainstream media attention, but never heard back from those in charge." - Mick Foley explaining his post about Dolph Ziggler on Twitter
May 23, 2014
In a sign that WWE wants his character to hit the mainstream, Bray Wyatt has been booked for Comic Con event in Chicago in August. Previously, management had instructed Wyatt to avoid doing any media appearances and interviews to preserve his character. Now, they're having him work a huge public event with John Cena, Batista, Paige and Bruno Sammartino.
May 20, 2014
While fans have been clamoring for him to come back to WWE, CM Punk has made a different type of return. The former world heavyweight champion is back on social media. Punk has broken his silence on Twitter after refusing to post any status updates on the site. He went silent around the time that he walked away from WWE due to backstage heat with management.
May 19, 2014
It looks like Jessie Godderz is increasing his value to TNA. The former reality television star has signed a deal with ESPN to host a brand new show called CAWL to Arms, which will feature coed arm wrestling tournaments. The series will be airing nationally between May and July. The move should bring some media attention to TNA thanks to Godderz.
May 10, 2014
WWE has a long history of doing things on screen that are designed to capture the interest of the mainstream media. The company succeeded in doing just that at Extreme Rules 2014 with the use of Vladimir Putin on the screen. It was designed to generate heel heat for Alexander Rusev and Lana. The Washington Post actually wrote a brief piece about the segment, so word should be spreading soon.
May 5, 2014
It appears that the social media experiment for Terry Funk has come to an end, as the legendary NWA star has been quiet for almost half a year now. Funk was pretty active with his status updates back in September, where he promoted some merchandise. He was silent until posting something about WWE in December. No status updates since then.
April 29, 2014
In a move designed to move the company forward, Dixie Carter has announced that TNA has signed a deal with United Talent Agency, a company that specializes in the entertainment industry. UTA will be responsible for expanding TNA on television, social media and other avenues. They will also be representing the wrestlers as well by finding them roles in movies, television shows, etc.
April 24, 2014
When Antonio Cesaro left him for Paul Heyman recently, Zeb Colter took to Twitter to ask fans who they thought should replace him and team with Jack Swagger in the Real Americans stable. Scott Dawson has been campaigning for the role through social media, but it is highly unlikely that WWE brings him up from developmental at this point in time.
April 19, 2014
While speaking to the media in Australia this week, Rock revealed that he wants to be in the next James Bond movie. The former WWE champion is a big fan of Daniel Craig, who plays the title role. Rock also noted that his grandfather once played a villain in a James Bond movie, and he would love to follow in his footsteps.
April 17, 2014
In a sign of how much the company is vested into the character, Bray Wyatt is not allowed to do any media interviews. The Hernando Times in Florida did a feature article on Mike Rotunda, Blackjack Mulligan, Barry Windham and the family. It was revealed that WWE would not grant Bray Wyatt permission to be involved in the piece, but Bo Dallas was allowed to give quotes.
April 14, 2014
While he has been protesting through social media and threatening legal actions, the original Sin Cara has not actually gone after WWE yet. The belief is that he is just issuing empty threats, as the performer has now gone back to his Mistico name and character in Mexico. It appears that WWE might actually hold the rights to the Sin Cara name after all.
April 13, 2014
Colin Cowherd, a host on ESPN, bashed CM Punk on his radio show this week. He was critical of the former WWE star for remarks that he made on Twitter about Ultimate Warrior's death not being a result of drugs. Unfortunately, though, Cowherd was not aware that Punk has not been active on social media since leaving WWE. He was actually responding to a parody account.
April 12, 2014
As expected, the death of the Ultimate Warrior has brought with it some negative publicity for WWE and professional wrestling in general. A lot of people in the media have focused on the fact that professional wrestlers have died young. Many are pointing out that rampant steroid abuse and drug use have taken away a lot of our favorite stars before their time.
April 10, 2014
After the death of the Ultimate Warrior, Sting took to social media to express his grief. The legendary NWA star also posted this picture of the two of them together before they became professional wrestlers. Sting noted that this was right when they were about to start training to become future hall of fame stars in the business.
April 10, 2014
Despite being a pretty popular act, WWE has decided to split up Summer Rae and Fandango, who has been selling the story line through social media over the past couple of days. Fandango is being paired with another person soon, as his act needs a female dancer. Summer Rae will be utilized as more of an in ring performer with the rest of the Total Divas cast.
April 10, 2014
The Shorty Awards were handed out this week to companies that best handled their social media and social networking campaigns. Vince McMahon and company were able to take home three of those awards, including one for best YouTube channel. WWE was able to beat out Bleacher Report, MTV, VH1, Nike, Visa and Comedy Central for these awards.
April 8, 2014
In a rather interesting move, there were minimal Wrestlemania 30 celebrities involved in the pay per view. WWE generally likes having as many famous faces around as possible, in an attempt to generate interest from the mainstream media, but the company opted to focus more on wrestling this year. Mr T was the most featured celebrity on the show this year.
April 7, 2014
Since the company wants to make full use of him being back, Hulk Hogan is expected to induct Mr T into the WWE Hall of Fame at Wrestlemania 30. Aside from their obvious connection, management also believes that this combination has the best chance of receiving some mainstream media attention for the event. Roddy Piper was a consideration as well.
April 2, 2014
The hot rumor going around professional wrestling right now is that AJ Lee and CM Punk are now engaged. There were talks backstage for the last few days of it being true, and the speculation even spread through to social media. The rumor mills are even hotter now that AJ was spotted on Monday Night Raw with a new ring on her finger.
April 1, 2014
Since it has generated so much of a buzz on social media and search engines, executives at E! and WWE are quite pleased with the segment on Total Divas where Summer Rae slapped Natalya Neidhart. While it is entirely scripted, the performers were actually able to get a good amount of people wondering if it was a legitimate situation or not.
April 1, 2014
Thanks to her featured role on Total Divas, Nikki Bella has seen her popularity rise. The longtime WWE has reached a social media milestone, amassing a million followers on Facebook. The company views her as a marketing asset now, so she should be regularly features on Monday Night Raw for the foreseeable future.
March 27, 2014
When she made some changes to her social media accounts earlier in the month, Brooke Tessmacher inadvertently flamed the rumors mills with speculations that she was no longer with TNA. The former Knockouts champion has since made her return to both Twitter and Instagram with no mentions of leaving the company.
March 26, 2014
For more than a year now, Dolph Ziggler has found himself in the doghouse with WWE officials, and the belief was that his blunt media interviews were what got him relocated there. The former world heavyweight champion is doing interviews again, and this time around, he has been noticeably much more tamer with what he says about the company.
March 25, 2014
Through Twitter, Corey Graves posted this message, where he mocks Total Divas. He joked that the performers are sharing their secrets with a national audience and expecting people not to know. This is keeping in line with his social media character, as the WWE developmental wrestler has also mocked the Shield and the company itself.
March 24, 2014
It appears that times have become rather hard for Tammy Sytch, as she has been selling topless pictures of herself through Twitter and PayPal. The former WWE diva posted this teaser image, where her breasts are censored, on social media, in order to entice fans into paying $40 to see her nude from the waist up.
March 17, 2014
Nikki Bella and Brie Bella have reached a social media milestone, as the WWE divas now have a million followers on Twitter. Their starring role on both Monday Night Raw and Total Divas helped to make that accomplishment come to life. AJ Lee is the only other female performer in the company that has broken the million followers mark.
March 16, 2014
While there were some concerns about his inclusion earlier in the year, it appears that Chris Benoit is basically a non issue right now with the WWE Network. Fans are not making a fuss about him being on the service, and the media has yet to really mention it, either. Management was concerned that there might be some negative media attention brought about by the inclusion.
March 16, 2014
While a lot of fans are losing patience, there appears to still be plans for WWE to induct Scott Hall into the hall of fame at Wrestlemania 30 this year. The company simply has not announced it, which has led people to believe that they might be having second thoughts on the matter. Hall is seen as a potential public relations story for the mainstream media to pick up on.
March 13, 2014
"It's definitely tough, it's always been tough, but it all lies down to the individual, we're all individuals and we all have choices whether we can work for a promotion or not. It's a little easier for me, because I've got a name and reputation and I've built a small little brand with my name and wrestling ability and being on TV for over 13-14 years, so it's a little easier for me. It is very difficult for independent wrestlers, but some aspects of it, it's easier now to get your face out there for independent wrestlers because of social media. Back in the day, when you're poor and living in your car, you don't have $10 to print up an 8×10 and put together a 15 minute clip on a VHS tape and then pay $5 to mail it out. Now it's just click click on your smartphone and then send the link to a promoter and it's easier for a promoter to look you up. Back when I started, if you were sending a package out, it cost you $20 and it was tough to get your name out there back then. It's easier now for a guy to just click a couple of links, put the match together and send it to a promoter and that costs you nothing, just time." - Rhyno discusses the professional wrestling business
March 12, 2014