STEVE AUSTIN HEEL TURN
Name
Steve Austin
Real Name
Steve Austin
Date of Birth
December 18, 1964
Place of Birth
...
Hometown
...
Debut
1989
Steve Austin
During his podcast interview with Jim Ross, the topic of John Cena doing a heel turn was brought up with Steve Austin. The former WWE star was adamant that the move should not happen. Austin pointed out that his own heel turn was a disaster because it ruined his merchandise sales. He feels that the same would happen if Cena were to make the turn.
March 6, 2014
Steve Austin

"Worst call I've ever made other than refusing to job to Brock Lesnar at Atlanta. But, you know, that was my idea. Vince always likes to do something big at Wrestlemania. He didn't have anything big planned. So, me being the rocket scientist that I am, I figured okay. You're a hot babyface, and if you turn heel, you're a hot ass heel to draw money like that. Or vice versa. By and large that is true for the most part if the time is right to turn. Well clearly the time wasn't right for me to turn. It was like everybody loved John Wayne for what he stood for and so he did not ever have to be a bad guy in his movies. He never was. People didn't want to hate me. Me, because I always loved working heel more than a babyface. Thought it was going to be a chance for me to have fun, go back to working heel, doing what I loved to do and with that being said, I love working babyface too. Obviously it's where I made my money, but I like working heel. I like being a piece of trash. I like talking trash. I like cheating. That was my style of wrestling. Man, I did a lot of that as a Stone Cold babyface. So it was a bad idea, but Vince bought into it with me."

January 6, 2014
Cameron
It looks like WWE will be utilizing the relationship between Cameron and her boyfriend a bit more during the next season of Total Divas. The belief is that something drastic will happen, where the couple will either break up or do a wedding. The heel turn and split from Naomi Knight was designed to put more attention into her character on the reality television show next season.
July 28, 2014
Big E Langston
There are those backstage in WWE that are skeptical of the idea of doing a heel turn for Kofi Kingston, who has long been regarded as the ultimate baby face. Since he does a lot of the charity work for the company, some are afraid that it will affect that aspect of his job as well. There are rumors floating around that WWE does not have finalized plans for the new stable that also consists of Xavier Woods and Big E Langston.
July 26, 2014
Brie Bella
One of the ideas being floated around backstage in WWE is to turn Nikki Bella into a heel. The story would be that Stephanie McMahon finally gets to her by getting Nikki to believe that Brie Bella has left her hanging. Nikki would grow tired of being abused by the Authority, so she ends up doing a heel turn against her sister. The story would more than likely be featured on Total Divas as well.
July 22, 2014
Cameron
In a sign that management might have forgiven her, Emma was not only given a match on WWE Main Event this week, but she was also given a victory over Cameron, who recently did a heel turn. Rumors floated around that the company was not going to be utilizing her on television after she was arrested for shoplifting, but it looks like WWE is attempting to avoid further attention to the incident by going about as usual.
July 16, 2014
Sheamus
Earlier in the year, WWE had plans on doing a heel turn for Sheamus, in order to bring a little more life back into his stale character. The company even attempted the move on television, but it was botched and the majority of fans did not realize that it had taken place. Rumors going around now is that WWE has completely scrapped the idea. Sheamus will continue to work as a baby face US champion until they can decide on something for him to do.
July 6, 2014
AJ Lee
With AJ Lee finally making her return to WWE, the competition in the divas division just got a bit tougher. Someone is going to be losing television time. Naomi Knight and Cameron appear to be safe, as they have a heel turn story line in progress. Summer Rae and Layla El appear to have their weekly television spots secured for the time being. Paige is going to be working a program against AJ, so she should be fine. The belief is that Alicia Fox will be the one demoted, even though her character was gaining a little bit of momentum over the last couple of weeks.
July 5, 2014
Cameron
Rumors are floating around right now that Cameron will be doing a heel turn at Money in the Bank 2014. She will more than likely cost Naomi Knight her chance at the WWE Divas Championship. There is also speculations that the incident will then lead to a triple threat match at WWE Battleground 2014, which would also feature Paige as the champion still.
June 27, 2014
Miz
While it has yet to reach television, the heel turn for the Miz has been going for a couple of weeks now at WWE live events. It also appears that he will be given a new gimmick to work with upon his return to Monday Night Raw and Smackdown. Miz has been testing out a new heel persona, where he plays a cocky movie star. It's a play on real life, as the former WWE champion recently completed a new film.
June 22, 2014
Dean Ambrose
In a sign of how quickly the heel turn decision was made, WWE still has yet to figure out what new gear Seth Rollins will be wearing now that he is a solo performer. That is one of the reasons why he still continues to wear the same gear as his former partners in the Shield, Dean Ambrose and Roman Reigns. Since it is viewed as one of the top priorities backstage, you can expect WWE to produce something new for him to wear soon enough.
June 13, 2014
Seth Rollins
Rumors going around is that WWE decided to do a heel turn for Seth Rollins at the last minute because they wanted to generate some hype and spike up the television ratings. If that's the case, then management is sure to be disappointed because Monday Night Raw actually lost some viewers this week. It wasn't a big loss, but many were expecting a huge increase.
June 11, 2014
Miz
Now that he is done filming his movie, the Miz is expected to be back on Monday Night Raw this week. The former WWE champion jumped back on the road over the weekend and worked a live event match against Sheamus. The belief is that he was warming up for the return tonight. Rumors have been floating around that Miz will also be doing a heel turn upon his return.
June 9, 2014
Dean Ambrose
Ever since the shocking heel turn by Seth Rollins against Dean Ambrose and Roman Reigns took place on Monday Night Raw, there has been a lot of speculations as to when WWE would have the former Shield partners fighting one another. As of right now, the strongest rumors are that Rollins and Ambrose will be facing one another at Money in the Bank 2014, while Rollins and Reigns will have their match at WWE Battleground 2014.
June 8, 2014
Miz
There have been sparse rumors over the last year that WWE was going to do a heel turn with the Miz, and it looks like that might be happening soon. While working a live event in Wisconsin over the weekend, Miz did a match against Sheamus. The former world heavyweight champion even cut a heel promo, which is viewed by many as practice before doing it on television.
June 8, 2014
Seth Rollins
Reports are surfacing now that Vince McMahon made the decision to do a heel turn with Seth Rollins on Sunday afternoon, shortly before Payback 2014. The belief is that he pulled the trigger on the move as a response to the low ratings that Monday Night Raw has received over the last couple of weeks. WWE is hoping that this provides a quick boost to the numbers.
June 5, 2014
Dean Ambrose
Ever since it happened on Monday Night Raw, WWE fans have been raving about the Seth Rollins heel turn because it was considered a surprise to many. The reason for that, however, is because it was a surprise to those backstage as well. The script for the show did not include that segment initially. John Cena and Kane were supposed to be in the final spot, but WWE quickly changed their minds and had Rollins turn on Dean Ambrose and Roman Reigns instead.
June 4, 2014
Dean Ambrose
In a pleasantly surprising move on Monday Night Raw, Seth Rollins did an unexpected heel turn and betrayed the Shield. As Dean Ambrose and Roman Reigns were preparing to face off with Triple H and Randy Orton, Rollins shocked the WWE Universe by nailing his longtime partners with several steel chair shots. He stood tall with Orton and HHH afterwards to end the episode.
June 2, 2014
Antonio Cesaro
Following a botched heel turn, it looks like WWE might be attempting the move again with Sheamus. The United States Heavyweight Champion is rumored to be moving into a feud with the returning Miz after his Payback 2014 match against Antonio Cesaro. Since Miz is still a baby face, there is a very good chance that WWE will try to do the heel turn with Sheamus again.
May 30, 2014
Dean Ambrose
In a rather interesting bit of news, the much rumored heel turn for Sheamus has already happened. When the United States Heavyweight Champion kicked Dean Ambrose during the battle royal on Monday Night Raw, that was designed as a heel turn. However, since very few fans picked up on that, WWE is now coming up with a plan to solidify that move.
May 10, 2014
Eric Young
For those of you that do not watch Impact Wrestling on a regular basis, MVP has done a heel turn. The former United States Heavyweight Champion has also given himself a shot at Eric Young and the TNA World Heavyweight Championship at Slammiversary 2014 as well. Management pulled the trigger on the move, as they feel that MVP could be more valuable as an antagonist.
May 9, 2014
Batista
For weeks now, people backstage in WWE have been toying around with the idea of doing a heel turn with Sheamus, in hopes that it rejuvenates the former world heavyweight champion and brings him closer to the main event scene again. The idea being tossed around by WWE now is to add him join Triple H and Randy Orton in Evolution when Batista takes his break to promote his new movie.
May 9, 2014
Hulk Hogan
There's a little battle brewing right now between two of the greatest WWE stars of all time. Recently, Steve Austin stated that he was the best draw that the business has ever seen. When asked about the statement, Hulk Hogan argued that he was the best by stating that his career was twice as long as the one Austin had. This does not appear to be a promotional thing since the two of them will not be doing a match together.
August 15, 2014
Steve Austin
Earlier in the month, Steve Austin made a comment about WWE being too scripted for his taste. While those comments would surely bring backstage heat on one of their mid card performers, it is being said that there is absolutely no heat towards Austin, as management knows that they might need him for business down the line.
July 28, 2014
Steve Austin
"I disagree with scripting. I think the nature of a promo has to come from your heart and your guts and you have to mean everything that you're saying. Now is the perfect time to go back to that formula. You learn to sink or swim. And guys and gals will start to learn to swim again. That's what's going to make the product feel more organic, more spontaneous and more real." - Steve Austin talks about WWE being too scripted
July 7, 2014
Vince McMahon
During a recent podcast interview between Steve Austin and Vince Russo, the topic of the Montreal Screwjob came up. Russo gave specific details about what went down between Vince McMahon, Bret Hart and Shawn Michaels. Austin then finished the discussion by stating that he had no prior knowledge of the incident going down, but that he thinks the decision by McMahon and Russo was the right one. The business had to be protected from Hart and Eric Bischoff.
July 3, 2014
Steve Austin
During his latest podcast interview, Steve Austin interviewed Vince Russo, and the topic of Austin's early stint in WWE came up. Both revealed to fans that Vince McMahon was not a huge fan of Austin at the time. He also did not want Austin to talk whatsoever because McMahon felt that his microphone skills were not up to par. Russo, however, pushed to give Austin an opportunity to speak, and the legendary push ensued.
June 28, 2014
Steve Austin
"Obviously this is going to be a big financial changer because you're not going to get all those buy rates. I've had a brief experience with the WWE Network. I signed up for it. I'm not a real gadget guy. I've had an iPad for damn near two years, but I hardly ever use it. I put the WWE Network on there, and I typed in certain matches, they didn't have certain things from NWA or WCW. So I've been going more to YouTube. I think they need a little bit more original content. I need to get on there more to familiarize myself with it. One of the things I've enjoyed is the old Garden stuff and from World Class (Championship Wrestling). I think it was smart to come out with the network. I think it's going to catch on more in the next two or three years, and that's when it will pay off." - Steve Austin shares his views on the WWE Network
June 27, 2014
Steve Austin
When CM Punk decided to walk out on WWE, a lot of fans turned on him for that. However, he has had a couple of supporters, especially from those that know what it is like to be backstage in the company. Steve Austin has continuously defended Punk, citing his understanding of how difficult life can be backstage when you're not happy with the direction of the company.
June 11, 2014
Vince McMahon
Earlier in the week, it was revealed that Jim Ross had to spend a night in the hospital, as the former WWE commentator had a bit of a health scare and his wife wanted to be safer than sorry. Ross revealed that a couple of people contacted him at the hospital to check up on him. Jerry Lawler and Steve Austin were two of them. The other was Vince McMahon, which was a little bit surprising as there have been rumors floating around for the last year that there is some backstage heat between the two.
June 10, 2014
Steve Austin
Country music singer George Strait held his last concert ever this weekend in Dallas, and drew in an incredible amount of people to the show. Among the 105,000 fans at the concert were Undertaker, Michelle McCool and Steve Austin. No word yet on whether or not the former WWE stars were at the event together or just happen to be there at the same time.
June 9, 2014
Steve Austin
A picture of Steve Austin at the CMT Awards. The former WWE star hung out with Dog the Bounty Hunter backstage.
June 5, 2014
Eric Bischoff
An interesting conversation took place between Eric Bischoff and Steve Austin during a podcast recently. The topic was Bischoff firing Austin from WCW. Both men told their side of the story. Bischoff admitted that things were pretty unorganized backstage, and Austin stated that he would have fired himself as well if he were in charge of WCW.
May 12, 2014
Steve Austin
"It's hard if you're quantifying raw numbers to say anyone was more popular at their zenith than Stone Cold Steve Austin. No one sold more merchandise, tickets or pay per view than Steve. The thing with Junkyard Dog was that he was the first African American number one baby face in a major territory. For black fans especially, he was such a groundbreaking force. There was a unique emotional relationship that JYD had with his audience. He gave a whole race their guy." - Jim Ross describes Junkyard Dog and his place in wrestling history
May 9, 2014
Eric Bischoff
A status update on Twitter from Steve Austin, who revealed that he was visited by Eric Bischoff today. The two had a history of backstage heat towards one another because of how Bischoff treated Austin when the two of them were working in WCW together. It appears that the relationship has been mended.
May 6, 2014
Eric Bischoff
A status update from Twitter by Steve Austin, where the former world heavyweight champion mocked the method in which Eric Bischoff fired him from WCW.
May 5, 2014
Steve Austin
Despite doing a good job of generating interest from fans the last time around, Tough Enough was put on the shelves. Now, it appears that the reality television show is being brought back as part of the WWE Network. No word yet on the involvement of Steve Austin, but since he did such a great job last time, management should be quite interested in bringing him back again as the host.
May 1, 2014
Paul Heyman
Steve Austin recently interviewed Paul Heyman on his podcast show, and the two of them had an interesting discussion about TNA. Heyman states that when he was in negotiations with the company to take over as president, it was revealed to him that TNA was in major debt. The numbers were around $70 million to $90 million at some point in time.
April 25, 2014
Roddy Piper
On their official website, WWE produced a list of the greatest talkers in the history of the business. The top five consisted of Ric Flair, Rock, Dusty Rhodes, Roddy Piper and Steve Austin. The more interesting inclusion, though, is CM Punk, who is listed at #16. The company has not made much mention of him since he walked away a couple of months ago.
April 25, 2014
Steve Austin
"Which one of these motherfuckers talked to god, and god said that same sex marriage was a no can do? Can you verify? Can you give me some 411 on that background? I've got some damn good friends that are gay. I'm absolutely for same sex marriage. I don't think that there is a god that says you cannot do this, you cannot do that. If two cats can't get married, but then a guy can go murder 14 people, molest 5 kids, then go to fucking prison and then accept god, he's going to let him into heaven. After the fact that he did all that shit? See, that's all horse shit to me. That don't jive with me." - Steve Austin on gay marriage
April 23, 2014
Steve Austin
With so many of his peers, including JBL, Michael Cole, Jim Ross, Chris Jericho and Steve Austin, finding success doing shows online, Taz is following suit. The TNA commentator announced that he was going to debut his own online radio show soon. The format will basically be the former world heavyweight champion talking about the daily topics in professional wrestling.
April 22, 2014
Brock Lesnar
Steve Austin recently did a podcast interview with Paul Heyman, and the two of them discussed the possibility of Austin returning for another match with WWE. Austin stated that he would entertain the idea if he were allowed to wrestle Brock Lesnar, as he feels that the former UFC Heavyweight Champion can give him the match quality that he wants.
April 19, 2014