SHAWN MICHAELS MERCHANDISE
Name
Shawn Michaels
Real Name
Michael Hickenbottom
Date of Birth
July 22, 1965
Place of Birth
...
Hometown
...
Debut
1984
CM Punk
Even though he has not been with the company for quite a few weeks now, CM Punk is still receiving paychecks from WWE. He still ranks among the top merchandise movers in the entire company, with some reports stating that he only trails John Cena in that category. Punk is still under contract to WWE, so management is still paying him his royalties.
April 18, 2014
Ultimate Warrior
In times of tragedy, the worst of the worst comes out, in order to take advantage of the situation. Several people have been selling illegal Ultimate Warrior merchandise shortly after the WWE legend died last week. Lawyers for his marketing company have already sent out cease and desist letters to over 100 different people, demanding that they quit selling products with his likeness attached.
April 16, 2014
Rey Mysterio
Since the masked performer has yet to put his signature on a brand new contract, WWE has been purposely downplaying his role on Monday Night Raw and Smackdown. However, management does indeed want to keep Rey Mysterio around for at least another year, as they feel that he still has some merchandise value. Plus, he is already involved in the Flintstones movie.
March 19, 2014
Rey Mysterio
With his contract expiring in a few weeks, things might have just became easier for WWE to let Rey Mysterio walk away. Merchandise sales for the masked superstar have dropped as of late. His consistent ability to generate revenue for the company was a big reason why they never gave up on Mysterio as his body repeatedly failed him over the years.
March 14, 2014
Hunico
While there is a legal storm brewing between the two sides, there is now a chance that WWE might not be willing to fight with Sin Cara over the use of the name, as the value of the character has dropped tremendously over the last couple of weeks. When merchandise sales remained strong, management utilized Hunico in the role to help keep that going. The numbers have since dropped.
March 14, 2014
CM Punk
For the longest time there, CM Punk was the second best when it comes to moving merchandise. The fact that he was only behind John Cena is a big reason why Vince McMahon wants him back in WWE. Well, his absence has caused Daniel Bryan, whose popularity has remained strong despite not being given the title, to move up into the second spot now.
March 14, 2014
Steve Austin
Since the company was so focused on other wrestlers over the last couple of months, Steve Austin has not been a focal point for WWE heading into Wrestlemania 30, but there is now a change, as management wants to do a big merchandise push in the coming months. Despite not being there any more, Austin still remains as one of the top merchandise sellers for WWE.
March 13, 2014
Jim Ross
During his podcast interview with Jim Ross, the topic of John Cena doing a heel turn was brought up with Steve Austin. The former WWE star was adamant that the move should not happen. Austin pointed out that his own heel turn was a disaster because it ruined his merchandise sales. He feels that the same would happen if Cena were to make the turn.
March 6, 2014
CM Punk
In the past, Vince McMahon was quick to bury wrestlers who did anything remotely negative towards WWE, so it is quite telling that the CEO has opted to remain quiet on CM Punk. The belief is that McMahon really is hoping that Punk changes his mind and returns because he moves a lot of merchandise and is quite the draw for the company.
March 6, 2014
Sin Cara
Despite being sent legal threats from the company, it appears that Sin Cara has opted to be defiant towards WWE. The masked wrestler recently won a championship down in Mexico while using the name and character, both of which he claims ownership to. New merchandise has been made despite the possibility of a lawsuit coming.
March 5, 2014
Sting
While things have been quiet as of late, the belief is that WWE is still negotiating with Sting on a contract. It will not be the type of deal that fans have been longing for over the last couple of years. The discussions now have been leaning more towards merchandise and a hall of fame induction at Wrestlemania 31.
February 21, 2014
CM Punk
As is expected, there are several people backstage within WWE that are trying to discredit CM Punk and his value to the company. Some are stating that he was not much of a draw to live events and pay per view events. His supporters, however, are pointing out that he sold the most merchandise behind John Cena.
February 13, 2014
Hunico
Hunico might be cashing in a nice pay per view bonus check at Wrestlemania 30 this year, as WWE still has interest in using the Sin Cara character at the event. Merchandise sales have remained strong, and the company wants to continue to capitalize. There may be a lawsuit coming from the original performer, though.
February 12, 2014
CM Punk
While there are still fans clamoring for him to move down the card, John Cena should remain high in the eyes of WWE officials, as his merchandise is still the top movers. Randy Orton and CM Punk round out the top three, with Daniel Bryan coming in at fourth. Sin Cara still remains a top seller.
February 6, 2014
Sin Cara

Even though he did not work the recent European tour, merchandise sales for items featuring Sin Cara were pretty high, which helps him get back on the graces of people in management.

November 20, 2013
Big Show

Even though his character is banned from WWE, a new shirt for Big Show has just been released.

November 1, 2013
Bret Hart
A video tribute for the Undertaker using his action figure. WWE features his character destroying the likes of Eddie Guerrero, Kane, Shawn Michaels, Bret Hart, John Cena and others.
April 14, 2014
John Cena
Since the pay per view is right around the corner, WWE is calling upon their big guns to help promote Wrestlemania 30. Hulk Hogan and John Cena are being sent over to Good Morning America to hype up the pay per view. Shawn Michaels was originally advertised for the show as well, but there are rumors that he might have backed out.
April 1, 2014
Triple H
Since the company wants to make it as big of an event as possible, the rumor going around right now is that all the members of the Kliq, a backstage group consisting of Shawn Michaels, Sean Waltman, Triple H and Kevin Nash, will be doing the hall of fame induction for Scott Hall at Wrestlemania 30.
March 25, 2014
Kurt Angle
During a sit down interviews with fans in England, Sting stated that he did not consider himself to be a top tier performer. The former world heavyweight champion placed himself in the second group. The long time WCW star listed Ric Flair, Ricky Steamboat, Shawn Michaels and Kurt Angle as guys that were much better in the ring that he ever was.
March 17, 2014
Shawn Michaels
With millions of fans wanting to see it happening, Sting revealed that he wanted a big match at Wrestlemania 30 against Undertaker as well. The WCW legend even studied the match between Undertaker and Shawn Michaels to prepare himself for the bout. Sting also noted that he purposely started following WWE in case Vince McMahon were to give him the chance.
March 16, 2014
Shawn Michaels
Since the duo has been so effective for the promoters, Shawn Michaels and Chris Jericho have both been booked for a World of Wheels event this weekend in Winnepeg. Usually, they're doing shows in separate city, but this time, event coordinators decided to bring in both WWE legends during the same weekend. They're working different days, though.
March 14, 2014
Shawn Michaels
While management has yet to finalize their match at Wrestlemania 30, there are those that believe that WWE will be bringing in Shawn Michaels to join the story line between Daniel Bryan and Triple H. The former world heavyweight champion has a connection with both performer, and it would add another interesting wrinkle to the program.
March 7, 2014
Bo Dallas
The belief this week was that Shawn Michaels had completely pulled out of the big WWE NXT show, but it turns out that he simply did not want to be a part of the panel and opted for a much lesser role. The former world heavyweight champion ended up introducing the main event match between Bo Dallas and Adrian Neville instead.
March 1, 2014
Shawn Michaels
There are rumblings that Shawn Michaels and Chris Jericho could be making a special guest appearance on Monday Night Raw this week. The two of them are already scheduled to be in Chicago this weekend. Michaels will be at the World of Wheels convention on Saturday, while Jericho will be a featured attraction on Sunday.
February 28, 2014
Kevin Nash
Initially, Shawn Michaels was scheduled to be a part of the big WWE NXT show that is taking place this week. However, he is no longer making that appearance. The company really wanted this show to be special since it is on the new WWE Network, so they're bringing in some familiar faces. Kevin Nash is still signed on at this point.
February 25, 2014
Chris Jericho
The connection between wrestling and cars continue this week, as Sheamus was sent to Calgary this week. The former WWE champion made a guest appearance at the World of Wheels convention. The promoters that run that show have also recently utilized Shawn Michaels and Chris Jericho at their events over the last couple of weeks.
February 24, 2014
Undertaker
"I was thrilled about it, again, it's certainly for me much like all of my career. There wasn't a lot of planning, a lot of thought, the majority of what I did in my career was reactionary, because that's when for me I hit the truest and most honest emotion out of myself. I think everybody in this industry loves to do everything in hindsight, and in hindsight everybody's a genius, but the immediate reaction is what I go on. There was no planning that Undertaker would be the guy to end, none of those things were thought about. All of those things fell into place and I felt good about them and that's what I based it on. I didn't give it a lot of thought, it's sort of like when you know something's right you know it's right and that's how it was done." - Shawn Michaels on being forced to retire by Undertaker
February 16, 2014
Sami Zayn
"I want to prove that I am the best NXT has to offer. I want to prove that to Triple H, Shawn Michaels and my boyhood hero, Bret Hart, who will be in attendance that night. I want to make John Cena, the guy at the top of our industry, see that Sami Zayn is going to be the guy out of NXT to keep your eye on. I want to prove it to the fans who've believed in me all along. I want to prove to the people that never believed that I even belonged here, just how wrong they are. Above all else, I not only want to prove it to Cesaro, I need to prove it to myself." - Sami Zayn talks about wanting to be the next big WWE star
February 16, 2014
Shawn Michaels
While management was highly interested a few months ago, it appears that WWE will not be pushing for Shawn Michaels to work a match against Daniel Bryan at Wrestlemania 30 any more, despite the company needing a boost with the departure of CM Punk. Michaels is still expected to be a part of the event, however.
February 14, 2014
Bray Wyatt
During a recent interview, Shawn Michaels was asked who he would come out of retirement and work a Wrestlemania 30 match with. The legend listed Daniel Bryan, Roman Reigns, Seth Rollins, Dean Ambrose, Damien Sandow, Dolph Ziggler and Bray Wyatt as WWE stars that he would share that honor with at the pay per view.
February 14, 2014
Undertaker
While he does have his flaws at times, Vince McMahon still remains one of the best promoters of all time. With his company wanting big numbers for the launch of the WWE Network, McMahon is bringing in the big guns for Monday Night Raw that day. Hulk Hogan, Shawn Michaels, Undertaker and Brock Lesnar are all rumored to be appearing.
February 11, 2014
Shawn Michaels
Rumors are sparking that Shawn Michaels could be making a special appearance at Elimination Chamber 2014, as the WWE legend will be in the same area that weekend. He will be doing another special appearance for World of Wheels on February 22 in Milwaukee, which is just a two hour drive from the pay per view in Green Bay.
February 10, 2014
Shawn Michaels
Event organizers for World of Wheels understand that professional wrestlers are still a draw. Aside from having WWE legend Shawn Michaels at the show in New Orleans this weekend, they're also having Chris Jericho doing autograph signings and photograph opportunities in Indianapolis during the same time.
February 8, 2014
Shawn Michaels

If you're in New Orleans this weekend and want a chance to meet Shawn Michaels, you're in luck. The legendary WWE performer will be signing autographs and taking pictures with fans in attendance at the World of Wheels convention at the Superdome on Saturday at noon.

February 6, 2014
Shawn Michaels

Shawn Michaels is proving to still be quite the draw, both domestically and internationally. PSI Events has revealed that there are no tickets left for their upcoming shows in England, where fans will get to meet the former WWE star and ask him a series of questions.

February 5, 2014