PAUL HEYMAN MERCHANDISE
Name
Paul Heyman
Real Name
Paul Heyman
Date of Birth
September 11, 1964
Place of Birth
...
Hometown
...
Debut
1987
CM Punk
Even though he has not been with the company for quite a few weeks now, CM Punk is still receiving paychecks from WWE. He still ranks among the top merchandise movers in the entire company, with some reports stating that he only trails John Cena in that category. Punk is still under contract to WWE, so management is still paying him his royalties.
April 18, 2014
Ultimate Warrior
In times of tragedy, the worst of the worst comes out, in order to take advantage of the situation. Several people have been selling illegal Ultimate Warrior merchandise shortly after the WWE legend died last week. Lawyers for his marketing company have already sent out cease and desist letters to over 100 different people, demanding that they quit selling products with his likeness attached.
April 16, 2014
Rey Mysterio
Since the masked performer has yet to put his signature on a brand new contract, WWE has been purposely downplaying his role on Monday Night Raw and Smackdown. However, management does indeed want to keep Rey Mysterio around for at least another year, as they feel that he still has some merchandise value. Plus, he is already involved in the Flintstones movie.
March 19, 2014
Rey Mysterio
With his contract expiring in a few weeks, things might have just became easier for WWE to let Rey Mysterio walk away. Merchandise sales for the masked superstar have dropped as of late. His consistent ability to generate revenue for the company was a big reason why they never gave up on Mysterio as his body repeatedly failed him over the years.
March 14, 2014
Hunico
While there is a legal storm brewing between the two sides, there is now a chance that WWE might not be willing to fight with Sin Cara over the use of the name, as the value of the character has dropped tremendously over the last couple of weeks. When merchandise sales remained strong, management utilized Hunico in the role to help keep that going. The numbers have since dropped.
March 14, 2014
CM Punk
For the longest time there, CM Punk was the second best when it comes to moving merchandise. The fact that he was only behind John Cena is a big reason why Vince McMahon wants him back in WWE. Well, his absence has caused Daniel Bryan, whose popularity has remained strong despite not being given the title, to move up into the second spot now.
March 14, 2014
Steve Austin
Since the company was so focused on other wrestlers over the last couple of months, Steve Austin has not been a focal point for WWE heading into Wrestlemania 30, but there is now a change, as management wants to do a big merchandise push in the coming months. Despite not being there any more, Austin still remains as one of the top merchandise sellers for WWE.
March 13, 2014
Jim Ross
During his podcast interview with Jim Ross, the topic of John Cena doing a heel turn was brought up with Steve Austin. The former WWE star was adamant that the move should not happen. Austin pointed out that his own heel turn was a disaster because it ruined his merchandise sales. He feels that the same would happen if Cena were to make the turn.
March 6, 2014
CM Punk
In the past, Vince McMahon was quick to bury wrestlers who did anything remotely negative towards WWE, so it is quite telling that the CEO has opted to remain quiet on CM Punk. The belief is that McMahon really is hoping that Punk changes his mind and returns because he moves a lot of merchandise and is quite the draw for the company.
March 6, 2014
Sin Cara
Despite being sent legal threats from the company, it appears that Sin Cara has opted to be defiant towards WWE. The masked wrestler recently won a championship down in Mexico while using the name and character, both of which he claims ownership to. New merchandise has been made despite the possibility of a lawsuit coming.
March 5, 2014
Sting
While things have been quiet as of late, the belief is that WWE is still negotiating with Sting on a contract. It will not be the type of deal that fans have been longing for over the last couple of years. The discussions now have been leaning more towards merchandise and a hall of fame induction at Wrestlemania 31.
February 21, 2014
CM Punk
As is expected, there are several people backstage within WWE that are trying to discredit CM Punk and his value to the company. Some are stating that he was not much of a draw to live events and pay per view events. His supporters, however, are pointing out that he sold the most merchandise behind John Cena.
February 13, 2014
Hunico
Hunico might be cashing in a nice pay per view bonus check at Wrestlemania 30 this year, as WWE still has interest in using the Sin Cara character at the event. Merchandise sales have remained strong, and the company wants to continue to capitalize. There may be a lawsuit coming from the original performer, though.
February 12, 2014
CM Punk
While there are still fans clamoring for him to move down the card, John Cena should remain high in the eyes of WWE officials, as his merchandise is still the top movers. Randy Orton and CM Punk round out the top three, with Daniel Bryan coming in at fourth. Sin Cara still remains a top seller.
February 6, 2014
Sin Cara

Even though he did not work the recent European tour, merchandise sales for items featuring Sin Cara were pretty high, which helps him get back on the graces of people in management.

November 20, 2013
Big Show

Even though his character is banned from WWE, a new shirt for Big Show has just been released.

November 1, 2013
Steve Austin
Steve Austin recently did a podcast interview with Paul Heyman, and the two of them discussed the possibility of Austin returning for another match with WWE. Austin stated that he would entertain the idea if he were allowed to wrestle Brock Lesnar, as he feels that the former UFC Heavyweight Champion can give him the match quality that he wants.
April 19, 2014
Scott Dawson
When Antonio Cesaro left him for Paul Heyman recently, Zeb Colter took to Twitter to ask fans who they thought should replace him and team with Jack Swagger in the Real Americans stable. Scott Dawson has been campaigning for the role through social media, but it is highly unlikely that WWE brings him up from developmental at this point in time.
April 19, 2014
Antonio Cesaro
A lot of fans have noticed that Antonio Cesaro has been coming out to the ring in silence since joining up with Paul Heyman. While it has generated a little buzz for WWE, that is not the long term plan. Management is currently trying to find the right entrance theme for Cesaro. He is being given a huge push, so everything has to be just right.
April 17, 2014
Antonio Cesaro
The backstage gimmick for Antonio Cesaro is that WWE will try to get the fans to beg for a face turn. Management is still secretly passing out Cesaro Section signs to the fans at the live events. The hope is that fans will be clamoring heavily for him to leave Paul Heyman and finally become a good guy. If that works, then he can get his big match against Brock Lesnar in about a year.
April 17, 2014
Zeb Colter
With Antonio Cesaro branching off and aligning with Paul Heyman, rumors have it that WWE is looking for a replacement tag team partner for Jack Swagger. Zeb Colter even played up the story line through Twitter. There is a very good chance that the company repackages one of the current veterans on the roster who do not have a story line to work with.
April 15, 2014
Jim Ross
"Not sure why as a fan I should dislike Cesaro and it can't be simply because he's aligned himself with Paul Heyman. Cesaro simply outwrestles people and is damned impressive while doing it. Some of Cesaro's matches down in NXT the last year or so were better than anyone on RAW was having at the time." - Jim Ross thinks Antonio Cesaro should do a face turn
April 15, 2014
Paul Heyman
Since he split with Jack Swagger and Zeb Colter, many fans are under the impression that Antonio Cesaro is doing a face turn. WWE is currently planning on keeping him a heel, as Paul Heyman functions a lot better in that role. Cesaro worked as a heel against Dolph Ziggler at a live event in Texas over the weekend. WWE might be persuaded to change their minds down the line because of his growing popularity, however.
April 13, 2014
Brock Lesnar
As of right now, there are plans backstage to give Antonio Cesaro a huge push. Pairing him with a great talker like Paul Heyman was the start of that. There are even those in WWE that are pushing for Cesaro to be pushed high enough over the next year, so that he can be thrown into a match against Brock Lesnar at Wrestlemania 31, where Heyman would play a pivotal role in the story.
April 12, 2014
Ultimate Warrior
"When I first heard the news of the Ultimate Warrior's passing - from my oldest son - my first thoughts were of his precious daughters, and how their father - whose love for them was clear - had been taken away from them far to early in their lives. My second thought was about the foolish tweet I sent out during Warrior's Hall of Fame induction speech - and how badly I wish I could have taken those words back. Maybe they seemed harmless at the time, but in retrospect, the fact that my final words about Warrior were negative ones has had me feeling pretty bad these last 24 hours. I did not dislike Warrior. I got along fine with him in 1996, and years later, during a 'Legends Rountable' focusing on 'Heatseekers', I was good-naturedly kidded by my fellow Roundtable guests for having nothing negative to say about Warrior, Paul Heyman or Buff Bagwell." - Mick Foley talks about his relationship with Ultimate Warrior
April 10, 2014
Hulk Hogan
A video from Monday Night Raw, where Hulk Hogan presents the Andre the Giant memorial battle royal award to Antonio Cesaro. This was the segment where Cesaro informs Zeb Colter that he is now a Paul Heyman guy, which prompts an attack from former tag team partner Jack Swagger.
April 10, 2014
Brock Lesnar
While the audience was quite jovial towards him during Monday Night Raw, there are no plans in place for WWE to do a face turn for Brock Lesnar, as the company feels that he is much more of a draw as a dominant heel. The fans were basically cheering for the tremendous promo that Paul Heyman was cutting about the end of the Undertaker streak.
April 10, 2014
Brock Lesnar
There were much discussions backstage in WWE over the past couple of weeks about what the company would do with Paul Heyman once Brock Lesnar takes his extended break again. Several names were tossed around before management opted to pair him up with Antonio Cesaro. The segment on Monday Night Raw turned out better than expected.
April 8, 2014
Paul Heyman
A video of a simulated match on WWE 2K14 featuring Undertaker and Brock Lesnar, with Paul Heyman roaming the ringside area in hopes that his client is able to put the winning streak to rest.
April 5, 2014
Brock Lesnar
Since Brock Lesnar is expected to go back on the sidelines after Wrestlemania 30, there are talks that Paul Heyman is going to be receiving a new client to work with on Monday Night Raw and Smackdown. Heyman teased on a radio interview this week that he has already decided on a new guy, but he will not be revealing him just yet.
April 2, 2014
Vince McMahon
Some further details have been revealed about CM Punk leaving WWE. On the night that it happened, a meeting took place at Monday Night Raw. According to Paul Heyman, the only people within the room were Punk, Vince McMahon and Triple H. Heyman also stated that none of the three have talked about the incident with anyone else in the company.
April 2, 2014
Paul Heyman
"The friendship came together when we got together professionally back in 2002 and realized just how similar our goals were both professionally and personally. On a professional level, we both want to be the absolute best at our craft. We will settle for nothing less than being at the top of our game at every appearance and we want to leave a legacy of being the single, solitary best in that particular role the industry has ever seen. On a personal level, nothing means more to either one of us than our children and we will fight to the death for our children. And everything that we do including everything we do professionally revolves around, is about and is regarding the love that we have for our children. So both professionally and personally as much as we are different, you're talking about a South Dakota farm boy that is a natural born predator and conqueror and a smart ass New York Jew boy who's the son of a personal injury attorney from the Bronx. But as different as we are culturally, we are in terms as professionally and personally, we are very much alike." - Paul Heyman discusses his relationship with Brock Lesnar
April 1, 2014
Brock Lesnar
A video of the Undertaker making a rare appearance on WWE Main Event with Paul Heyman to promote his big match against Brock Lesnar at Wrestlemania 30.
March 20, 2014
Paul Heyman
"Just finished Monday Night Raw. That was one hell of a booked show in that environment! Pacing of the show was perfect. Used the CM Punk heat to further all of their Wrestlemania 30 angles. Did a remarkable job sending Paul Heyman out first to get them to blow their biggest pop early and go from there." - Matt Morgan praises WWE for handling the hostile Chicago fans
March 10, 2014
Paul Heyman
Those that watched Monday Night Raw this week saw Paul Heyman opening up the show and talking about CM Punk. The company had a detailed script written for him, but Heyman opted to make changes on his own, which is something that WWE usually frowns upon. However, there is no backstage heat towards him because things turned out just fine.
March 4, 2014
CM Punk
There was a lot of discussions backstage in WWE over the weekend as to how they were going to counter the hostile crowd that was sure to be there at Monday Night Raw in Chicago. To prevent the CM Punk chants from getting out of control, management knew that they needed one of the top talents to start the show. Since Undertaker was not there and Daniel Bryan was needed for later, Paul Heyman ended up as the best choice.
March 4, 2014