Even with Paul Heyman by his side, CM Punk was unable to capture the WWE Heavyweight Championship from the Rock at Elimination Chamber 2013. Several referee bumps took place, but Rock was able to get the pin fall victory after nailing the Rock Bottom on Punk.
Antonio Cesaro successsfully retained the United States Heavyweight Championship by beating the Miz via disqualification at Elimination Chamber 2013. Cesaro kicked Miz's leg out, which caused him to unintentionally hit Cesaro in the groin.
With a little help from Ricardo Rodriguez, Alberto Del Rio successfully defend the World Heavyweight Championship against the Big Show at Elimination Chamber 2013. He won via submission with the armbreaker.
In a very short match, Kaitlyn was successfully able to retain the WWE Divas Championship by defeating Tamina Snuka at Elimination Chamber 2013. She was able to hit the spear after Tamina missed the flying splash off the top rope.
In a last minute addition to Elimination Chamber 2013, Dolph Ziggler, who was accompanied by AJ Lee and Big E Langston, was able to defeat Kofi Kingston in a match that did not have a lot of back story behind it.
John Cena, Ryback and Sheamus decided to form a super team, so that they could take on Roman Reigns, Dean Ambrose and Seth Rollins at Elimination Chamber 2013. However, the Shield managed to use teamwork and came out with the victory.
Daniel Bryan, Chris Jericho, Kane, Mark Henry and Randy Orton all stepped into the steel cage at Elimination Chamber 2013, but it was Jack Swagger, accompanied by Zeb Colter, who victoriously walked away from the event with a shot at the World Heavyweight Championship.
To add even further interest in the story line, Paul Heyman has revealed that he has paid the $10,000 fine for Brock Lesnar. He is selling the Wrestlemania 30 match by letting people know that his client will be allowed to be as brutal as he wishes to be.
Aside from being utilized to help promote Brock Lesnar, who works a limited schedule, there does not appear to be much of a story line for Paul Heyman backstage. After being split apart from Curtis Axel and Ryback, management hasn't shown an interest in adding new guys for the former ECW owner to work with.
WWE has started teasing the upcoming release of the Paul Heyman DVD, which will be called The Paul Heyman story. The company plans on making the documentary of the former ECW owner available to the public some time in August of this year.
WWE has contacted Jim Ross for some work. The longtime commentator is being brought back into the fold to help out with the upcoming Paul Heyman DVD being produced. The belief is that he will be telling some stories on the former ECW owner.