Whenever there are celebrities involved with professional wrestling, it is usually because of the potential mainstream media attention that they can attract. That proved to be the case for WWE this week when they had international soccer superstar Wayne Rooney doing a segment where he slapped Wade Barrett on Monday Night Raw. It drew the attention of ESPN, New York Daily News, CBS Sports, Sky News and many others.
November 11, 2015
People in WWE have a genuine concern for the well being of Tyson Kidd. He happens to be very well liked backstage. However, there are also some that are hoping that he can make a full recovery and return to the ring because it could do wonders for business. The mainstream media would more than likely pick up on the story since it would be quite the miraculous comeback.
November 4, 2015
Even though he is no longer with WWE, Hulk Hogan is still relevant enough to the mainstream media for them to interview the former world heavyweight champion. He recently stated that he wished that the company would have simply suspended him for the racial controversy as opposed to firing him. Doing that made Hogan look a lot more guilty than he feel that he is. The belief is that he will be back with World Wrestling Entertainment some day.
October 28, 2015
When the mainstream media caught wind of their real life engagement, there was immediately backstage heat on Lana and Rusev since it put WWE in a very awkward situation. The creative department had to rush and come up with something new since the two of them were not getting along in the story line. New details have surfaced, and it appears that the blonde bombshell has more resentment since she posted the photo.
October 23, 2015
While there is some backstage heat on her for letting the mainstream media know about her real life engagement, WWE still plans on using Lana when she recovers from her injury. Management feels that they have something special in her, which is why they initially decided to put her back with Rusev when her momentum started to fade. Her story line should be one of the focal points of the entire show.
October 16, 2015
Even though they are both well established in the mainstream media, WWE continues to spend a good amount of resource in figuring out new and better ways of marketing The Rock and John Cena. While the internet wrestling community is begging for the focus to be placed on new stars, management knows that the proven commodities are the ones that are going to bring in the most revenue to the company.
October 2, 2015
The odds of a WWE diva appearing in Playboy magazine in the near future are extremely slim. However, the belief is that the editors of that publication would love to have Charlotte posing in an issue. Not only is she pretty easy on the eyes, but the fact that she is the daughter of Ric Flair, whose name value is still mainstream, makes her that much more appealing. No contact between the two companies is expected.
October 1, 2015
During a recent interview, Paige revealed that she was very much about the Submission Sorority name that WWE gave her, Becky Lynch and Charlotte. She simply did not like the way that it sounded and tried to convince management to drop the idea. However, the front office went through with it anyways and received a black eye when the mainstream media caught wind that it was also the name of a porn group.
September 19, 2015
At some point in time over the past year, WWE wanted really badly to put Roman Reigns on the cover of the video game that is coming out in a couple of weeks. They wanted him to be featured as a superstar. However, they went with a better marketing decision instead by opting to use Steve Austin, who went mainstream years ago, to garner more attention and potentially increase sales.
September 2, 2015
Since word of his arrest for murder has gone mainstream, WWE has to consider what they are going to do with Jimmy Snuka. He is a member of their hall of fame and has plenty of content on the Network. Management might opt to quietly remove him like they did when Hulk Hogan caused a controversial over some racial comments that he made. A decision should come this week.
September 2, 2015