JOHN CENA MERCHANDISE
Name
John Cena
Real Name
John Cena
Date of Birth
April 23, 1977
Place of Birth
...
Hometown
...
Debut
2000
John Cena
With CM Punk not being on television for a couple of months now, his merchandise sales have been slumping a bit. That has enabled Daniel Bryan to move to the second spot on the list of WWE stars who move the most units. Management wants to try to close the gap between Bryan and John Cena, who sits at the top spot by a considerable margin.
April 24, 2014
John Cena
Even though he has not been with the company for quite a few weeks now, CM Punk is still receiving paychecks from WWE. He still ranks among the top merchandise movers in the entire company, with some reports stating that he only trails John Cena in that category. Punk is still under contract to WWE, so management is still paying him his royalties.
April 18, 2014
John Cena
For the longest time there, CM Punk was the second best when it comes to moving merchandise. The fact that he was only behind John Cena is a big reason why Vince McMahon wants him back in WWE. Well, his absence has caused Daniel Bryan, whose popularity has remained strong despite not being given the title, to move up into the second spot now.
March 14, 2014
John Cena
During his podcast interview with Jim Ross, the topic of John Cena doing a heel turn was brought up with Steve Austin. The former WWE star was adamant that the move should not happen. Austin pointed out that his own heel turn was a disaster because it ruined his merchandise sales. He feels that the same would happen if Cena were to make the turn.
March 6, 2014
John Cena
As is expected, there are several people backstage within WWE that are trying to discredit CM Punk and his value to the company. Some are stating that he was not much of a draw to live events and pay per view events. His supporters, however, are pointing out that he sold the most merchandise behind John Cena.
February 13, 2014
John Cena
While there are still fans clamoring for him to move down the card, John Cena should remain high in the eyes of WWE officials, as his merchandise is still the top movers. Randy Orton and CM Punk round out the top three, with Daniel Bryan coming in at fourth. Sin Cara still remains a top seller.
February 6, 2014
Ultimate Warrior
In times of tragedy, the worst of the worst comes out, in order to take advantage of the situation. Several people have been selling illegal Ultimate Warrior merchandise shortly after the WWE legend died last week. Lawyers for his marketing company have already sent out cease and desist letters to over 100 different people, demanding that they quit selling products with his likeness attached.
April 16, 2014
Rey Mysterio
Since the masked performer has yet to put his signature on a brand new contract, WWE has been purposely downplaying his role on Monday Night Raw and Smackdown. However, management does indeed want to keep Rey Mysterio around for at least another year, as they feel that he still has some merchandise value. Plus, he is already involved in the Flintstones movie.
March 19, 2014
Rey Mysterio
With his contract expiring in a few weeks, things might have just became easier for WWE to let Rey Mysterio walk away. Merchandise sales for the masked superstar have dropped as of late. His consistent ability to generate revenue for the company was a big reason why they never gave up on Mysterio as his body repeatedly failed him over the years.
March 14, 2014
Hunico
While there is a legal storm brewing between the two sides, there is now a chance that WWE might not be willing to fight with Sin Cara over the use of the name, as the value of the character has dropped tremendously over the last couple of weeks. When merchandise sales remained strong, management utilized Hunico in the role to help keep that going. The numbers have since dropped.
March 14, 2014
Steve Austin
Since the company was so focused on other wrestlers over the last couple of months, Steve Austin has not been a focal point for WWE heading into Wrestlemania 30, but there is now a change, as management wants to do a big merchandise push in the coming months. Despite not being there any more, Austin still remains as one of the top merchandise sellers for WWE.
March 13, 2014
CM Punk
In the past, Vince McMahon was quick to bury wrestlers who did anything remotely negative towards WWE, so it is quite telling that the CEO has opted to remain quiet on CM Punk. The belief is that McMahon really is hoping that Punk changes his mind and returns because he moves a lot of merchandise and is quite the draw for the company.
March 6, 2014
Sin Cara
Despite being sent legal threats from the company, it appears that Sin Cara has opted to be defiant towards WWE. The masked wrestler recently won a championship down in Mexico while using the name and character, both of which he claims ownership to. New merchandise has been made despite the possibility of a lawsuit coming.
March 5, 2014
Sting
While things have been quiet as of late, the belief is that WWE is still negotiating with Sting on a contract. It will not be the type of deal that fans have been longing for over the last couple of years. The discussions now have been leaning more towards merchandise and a hall of fame induction at Wrestlemania 31.
February 21, 2014
Hunico
Hunico might be cashing in a nice pay per view bonus check at Wrestlemania 30 this year, as WWE still has interest in using the Sin Cara character at the event. Merchandise sales have remained strong, and the company wants to continue to capitalize. There may be a lawsuit coming from the original performer, though.
February 12, 2014
Sin Cara

Even though he did not work the recent European tour, merchandise sales for items featuring Sin Cara were pretty high, which helps him get back on the graces of people in management.

November 20, 2013
Big Show

Even though his character is banned from WWE, a new shirt for Big Show has just been released.

November 1, 2013
John Cena
A video from WWE that lists the most extreme wrestlers, including the likes of Randy Orton, Jack Swagger, Dean Ambrose, Sheamus and John Cena. This feature was done to promote the upcoming Extreme Rules 2014 pay per view.
April 24, 2014
Erick Rowan
A video from Monday Night Raw of John Cena being forced to face Bray Wyatt, Luke Harper and Erick Rowan in a handicap match. WWE allowed fans to vote on the opponents, and surprisingly enough, they voted for the former heavyweight champion to face three of his foes at the same time.
April 23, 2014
Daniel Bryan
Even though he is not the WWE champion, John Cena is still headlining for the company. For the upcoming tour of Europe, there will be two separate groups and shows. Daniel Bryan, the current heavyweight champion, is headlining one, while Cena will be in charge of the other. He is being booked in matches against Bray Wyatt during this run.
April 22, 2014
John Cena
"All relationships have ups and downs. Love is strange. Just make sure you love someone for who they are and not who you want them to be." - John Cena posting a message on Twitter that might explain his relationship with Nikki Bella
April 21, 2014
John Cena
"So happy for Bray Wyatt. You deserve your moment, brother." - JTG praising Bray Wyatt before his match against John Cena at Wrestlemania 30
April 17, 2014
Randy Orton
Even though Daniel Bryan and John Cena are both expected to work their respective matches at the pay per view, Extreme Rules 2014 will be built around a huge six man tag team match featuring Batista, Triple H, Randy Orton, Seth Rollins, Roman Reigns and Dean Ambrose. WWE might even have Evolution and Shield closing out the show as well.
April 17, 2014
Nikki Bella
The theme of the latest episode of Total Divas involved Nikki Bella thinking that John Cena was cheating on her with another woman. When she confronts him, he confesses that he had been lying to her and that he has been seeing a woman. In a very nice twist, this video reveals the heartwarming truth behind that other woman.
April 15, 2014
John Cena
A video of Nikki Bella revealing on Total Divas that she now has her real estate license. While her boyfriend John Cena plans to be with WWE for the foreseeable future, Nikki is planning for life outside of professional wrestling, as she does not want to be on the road forever.
April 15, 2014
John Cena
A video tribute for the Undertaker using his action figure. WWE features his character destroying the likes of Eddie Guerrero, Kane, Shawn Michaels, Bret Hart, John Cena and others.
April 14, 2014
Bray Wyatt
A video from Smackdown of Bray Wyatt threatening to go extreme on John Cena. The belief is that WWE will be continuing the feud between the two performers, and a gimmick match at Extreme Rules 2014 is being heavily considered.
April 14, 2014
John Cena
The big story line coming out of Total Divas this week is John Cena purchasing a house for Nikki Bella. The couple was the centerpiece of the reality television show earlier when Cena refused to marry Nikki, prompting wrestling fans to wonder if they were going to break up. Since Brie Bella got married to Daniel Bryan, Cena has to figure out ways to keep Nikki happy.
April 13, 2014
Brock Lesnar
Considering how incredible the show was, WWE should not have any issues with coming up with Wrestlemania 30 highlights to show on Monday Night Raw this week. Brock Lesnar, Undertaker, Hulk Hogan, Steve Austin, Rock, Daniel Bryan, Triple H, Batista, John Cena, Bray Wyatt, Randy Orton, Kofi Kingston, Big Show and Antonio Cesaro provided plenty of memorable Wrestlemania moments.
April 7, 2014
Luke Harper
In a grudge match at Wrestlemania 30, John Cena defeated Bray Wyatt via pin fall after delivering his Attitude Adjustment finishing move. There were some interference attempts by Luke Harper and Erick Rowan, but Cena managed to fend them off. Plenty of story telling in the match, and the level of drama was really high.
April 6, 2014
Bray Wyatt
While he is still viewed as the top star in the company, John Cena will have plenty of time to watch the second half of Wrestlemania 30, as the former world heavyweight champion is scheduled to work against Bray Wyatt in the middle of the show. They're booked behind Undertaker, Brock Lesnar, Batista, Randy Orton, Triple H and Daniel Bryan right now.
April 5, 2014
Bray Wyatt
A video of a simulated match on the WWE 2K14 video game between John Cena and Bray Wyatt at Wrestlemania 30.
April 5, 2014
John Cena
A video of a band in New Orleans playing the John Cena theme song as part of a Wrestlemania 30 celebration.
April 5, 2014
John Cena
There is still a strong push within WWE to add Luke Harper and Erick Rowan to the Andre the Giant memorial battle royal match, as many feel that they have done a good job throughout the past several months. However, some in management feel that being involved in the match with John Cena and Bray Wyatt at Wrestlemania 30 is enough of a reward for them.
April 4, 2014
Nikki Bella
The belief backstage in WWE is that the company is setting things up to where there will be an episode of Total Divas that will be centered around the wedding of John Cena and Nikki Bella. No word on whether they are getting married in real life or not, but the belief is that they can spike the television ratings by doing that on Total Divas.
April 3, 2014
John Cena
In order to promote the big pay per view this weekend, WWE hosted the Wrestlemania 30 press conference. This picture from the event shows Batista, Hulk Hogan, Randy Orton, Big Show, Alberto Del Rio, Great Khali, Mark Henry, John Cena, Daniel Bryan, Triple H, Stephanie McMahon and the girls from Total Divas.
April 2, 2014
Nikki Bella
A video of John Cena, Nikki Bella and Brie Bella being at the Nickelodeon Kids Choice Awards, where the trio presented the Favorite Male Buttkicker award.
April 2, 2014