"There are so many Divas who have come and gone who have left their mark in WWE: Ivory, Jazz, Lita, etc. … Ric Flair says, "To be the man, you gotta beat the man," so if I had to choose one, it'd be the Diva who most people would consider the greatest Diva of all time, Trish Stratus. The only reason I'd choose her is because I know in my heart that I can put her down."
In order to sell his big match at Wrestlemania 3 against Hulk Hogan, Andre the Giant was promoted as having an undefeated streak that stretched over fifteen years. Gorilla Monsoon heavily sold that fact as well. However, he had actually been beaten a few times in other countries during that time period.
In professional wrestling, the term "gorilla position" is thrown around backstage in WWE, TNA, ROH and even some independent wrestling promotions. It is used to describe the backstage agent that gives instructions to the performers right before they go through the curtains.