Back when Roman Reigns was initially brought up to the main roster, Vince McMahon and Triple H made sure to instruct the creative department to avoid coming up with anything that would reveal that he was a Samoan. The two felt that his ethnicity would cause fans to stereotype him and not view him as a potential main event performer. WWE has recently softened on that stance lately by revealing that Jimmy Uso is related to Reigns.
September 15, 2015
Earlier in the week, Jim Ross revealed that he had to do quite a bit of convincing in order to get Vince McMahon to sign Gail Kim to a contract. Her ethnicity was a big issue for the CEO. When asked about the comments, Gail revealed that she was not surprised by it whatsoever because that was just how McMahon is as a person backstage.
July 9, 2015
Since a lot of fans are aware of his real name, many have been wondering why WWE has not been pushing Seth Rollins harder on the Hispanic demographic, especially now that he holds the biggest championship in the promotion. The reason for that is simple. While his real name is Coby Lopez, his ethnicity is actually of Armenian descent. For whatever reasons, Rollins took on the last name of his stepfather and kept it ever since.
April 12, 2015