One of the reasons why Brutus Magnus was made the TNA champion was public relations, and it looks like the move is already paying off. Members of Parliament invited Dixie Carter and Magnus to take a private tour while they were in Europe doing some live events and Impact Wrestling.
It appears that the story line and character development for Brutus Magnus is working, as fans have been booing him during the European tour. Many backstage were expecting him to receive cheers like Rockstar Spud has been receiving, but they're pleasantly surprised by the crowd reaction.
Officials backstage in TNA are said to be quite impressed with Brutus Magnus and how well he has taken to his new role as the world champion. The belief is that his title reign should last for quite a period of time as long as his performances can be maintained.
Wrestle-1, the new promotion founded by the Great Muta, is about to get an influx of talent from TNA for an upcoming live event in March. Austin Aries, Abyss, Bobby Roode, Brutus Magnus, Christopher Daniels, Davey Richards, Eddie Edwards, Frankie Kazarian, Gail Kim, Madison Rayne and Samoa Joe have been confirmed for the trip.
Impact Wrestling drew in one of the highest ratings that the show has seen in a couple of years this week. The belief is that WWE fans tuned in this week to see what would happen during the match between Sting and Brutus Magnus, as many are hoping that the legendary performer will end up at Wrestlemania 30 this year.
Another person that TNA wants to push to the main event scene soon is Gunner. Many backstage feel that he can be elevated enough to be viewed as a worthy challenger for Brutus Magnus and the world title. The success of his story line with James Storm should help dictate that.
Since TNA wants Brutus Magnus to have a solid run as the heavyweight champion, the creative department will be lining up some challengers, so he can work memorable feuds. Aside from Samoa Joe, another candidate being discussed is James Storm, who has routinely gotten the best reactions from the live audiences.
TNA sent out a press release, letting the world know that Brutus Magnus was the first British born world champion in a major American wrestling organization in over a century. The company also touted how the victory was seen in 120 countries.
On a special Final Resolution edition of Impact Wrestling last night, Brutus Magnus defeated Jeff Hardy in a tournament final and became the new TNA World Heavyweight Champion. He climbed the ladder and retrieved the belt after Rockstar Spud interfered.