Triple H

Jamie Noble's New Gimmick

Jamie Noble's new gimmick of being a loser is actually making him a winner with the Smackdown fans.

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The Lovable Loser Jamie Noble started gaining the attention of wrestling fans after e started feuding with Hornswoggle over the WWE Cruiserweight Championship. It was a feud that transformed him from generic WWE crusierweight to recognizable character. At the Great American Bash, WWE surprised everyone by having Hornswoggle winning the title during a Cruiserweight Open. His first challenger was Jamie Noble. In his first WWE Cruiserweight Championship defense, Hornswoggle successfully defeated Jamie Noble on an episode of Smackdown. Finlay's little sidekick started taunting Jamie Noble in the weeks after. After Jamie Noble earned himself a title shot, but was unable to make it to the ring in time because he ended up trapped in his own scheme backstage. Hornswoggle was then chosen to participate in the McMahon Illegitimate Son storyline. That left Jamie Noble without a feud. In a brilliant move, the writers had Jamie Noble complaining to Vickie Guerrero, which caused him to be booked against the Great Khali. Jamie Noble had no chance. The week after, Jamie Noble was booked against the Undertaker. once again, he had no chance. With that, Jamie Noble has found his new calling card. He now has a new role on Smackdown as the "lovable loser".

Losing Streak

In order to keep the gimmick going, Jamie Noble is going to have to be booked against dominating opponents for the next few weeks. Each week, the writers are going to have to make it look like Jamie Noble has no shot at gaining a victory.

There's plety of people to throw at Jamie Noble right now, especially with ECW wrestlers being utilized on Smackdown. Kane, Mark Henry, Big Daddy V, and Batista are possible opponents for Jamie Noble in the upcoming weeks. Management can even stretch out Jamie Noble's losing streak for two or three months if they really wanted to.

After a while, the fans will start to root for him to get a victory. If done properly, Jamie Noble could end up becoming a face due to the demands of the audience. Throw a character like him into the upcoming Royal Rumble, and there would be more than a few people who are rooting for him despite knowing that he has absolutely no chance at winning the big event.

Also, if the writing is good enough, then Jamie Noble could work himself into a position where management would feel comfortable elevating him into contention for the WWE United States Heavyweight Championship. Jamie Noble is more than capable of putting on great matches with the likes of Rey Mysterio, Matt Hardy, CM Punk, and MVP.

If that were to happen, then the writing staff can pat themselves on the back for a job well done. It's very rare for a character to connect so much with an audience that management has no choice but to push him. The last good example of this was when Batista turned on Triple H and Ric Flair and left Evolution.

Closing Thoughts

This is a very fine example of good booking and character development.

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